Who would be the audience for your media product?
In order to determine whom our target audience would be we conducted a number of interviews. After assessing these interviews we found that our thriller needed to have a ‘sense of mystery’ and include psychological elements in order to ‘hook’ the audience in to wanting to continue watching. By looking at a number of thrillers we determined that the target audience are mature people of certain maturity to understand the concepts in the film that generally occurs from the ages 15 onwards hence our rating of 15. However we think that people past a certain age would not be as interested in the thriller genre as a whole so we didn’t particularly aim to incorporate them into out piece. From looking at ‘Shutter Island’ we found that 15 would be a good certificate because it opens our film up to a wider audience and because of restrictions it would not be distasteful or overly graphical. Also it allows us to work on a more complex level including psychological elements, which a more mature audience would enjoy. To ensure we got this rating we didn’t use any bad language, excessive violence or sexual content. The only mature theme that features is the dead body however it shows no detailed injuries.
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